Product Description
Successful entrepreneur Brian T. Cunningham admits he made 98 percent of the mistakes a new entrepreneur does. But in Never Give Up! Cunningham shows how he persisted, learned, survived, and thrived, and he can lead you, too, toward a rewarding business career.In 1965, he cofounded Electronic Sales Associates (ESA), an organization that specialized in high-speed computer printers, tape drives, minicomputers, and digital data acquisition systems. Four years later, Cu… More >>
NEVER GIVE UP!: LIFE LESSONS OF A SUCCESSFUL ENTREPRENEUR
#1 by Maryanne Hatten on April 22, 2010 - 3:10 pm
I have recently had the good fortune of being given a copy of Brian Cunningham’s “Never Give Up”. I am starting a small business and have found this book extremely educational and inspiring.
It is informative and very easy reading, in fact, I could not put it down and have told family and friends about it. Mr Cunningham obviously is very talented in many areas but clearly excels in the art of communication. I am very grateful to my dear friend who suggested that I read this book.
Rating: 5 / 5
#2 by GR on April 22, 2010 - 3:50 pm
Watch Video Here: http://www.amazon.com/review/R6N9UZO4ALUUP NEVER GIVE UP!: LIFE LESSONS OF A SUCCESSFUL ENTREPRENEUR
Rating: 5 / 5
#3 by Rseifert on April 22, 2010 - 6:26 pm
Being somewhat of an entrepreneur myself, I am always on the lookout for information that will make my life a little bit easier. If this book was similar to a lot of the others that I had read on the subject, It would be tedious and boring. With the coffee urn filled to the top I started my assault on Brian’s, Never Give Up. The next thing I knew the coffee cup was cold and the book was three quarters of the way complete. This was a very nice surprise! This book is well written and in no way boring.
You do not have to be an entrepreneur or a businessperson to find this book interesting. It is really the story of Brian T Cunningham from his life on a submarine to being the CEO of a corporation. Along the way the author informs us on what he did right, what he did wrong, and how he would do them different today in order to avoid the mistakes.
Besides this being a good read, It might be the most informative book on the subject that I have read.
Rating: 5 / 5
#4 by JennyMac on April 22, 2010 - 8:02 pm
As a budding entrepreneur I can attest to the fear factor of taking those first steps. Brian Cunningham gives us great insight and super ideas on how to overcome and avoid those pit falls. Brian’s humor makes this an easy and informative read. Cunningham really takes us through the entire process of starting and completing the tasks necessary to be successful. I encourage everyone who ever wanted to succeed in entrepreneurship to read this book!
Rating: 4 / 5
#5 by Lionpro on April 22, 2010 - 9:10 pm
I have always had an entrepreneurial spirit but, no matter how hard I tried, I couldn’t make any business work. I was informed about a book written by Brian Cunningham titled “Never Give Up” and it sounded like just what I needed to learn about starting a successful business.
Mr. Cunningham’s book is full of interesting facts along with trials and tribulations. He had no one to lead him down the correct path so he learned a lot from his mistakes as well as his successes. I am obliged to him for writing this wonderful book.
The book covers so many aspects of starting, running, and succeeding in a business. It also teaches you that you can, and will, fail at some forms of business, but you should never give up. I feel more at ease about my failures and have chosen to look back at them and, using Brian Cunningham’s book as a guide, pinpoint my errors.
I also learned that, if you are serious enough about your dreams, your family will stand by you. This book contains tons of lessons, chapter reviews, and activities to keep you in the right frame of mind. “Never Give Up” has inspired me to move on with my photography business. I know now that it is hard work and, that no matter what, I must keep moving forward.
Thanks to Brian Cunningham I can see my dream again. I suggest this read to anyone thinking of starting a business. You will not be disappointed!
Rating: 5 / 5